(Last Revised 1/22/13)
About Our Online Personalization and Data Services
We do not collect personally identifiable information (“PII”). PII is information that can be used to contact or identify a natural person. Examples of PII include, but are not limited to: name, email address, postal address, telephone number, social security number, and credit card number.
The Echo Nest analyzes non-PII activity data for our customers and partners to enable personalized music recommendations and actionable insights to improve the performance of our customers’ and partners’ music services and also advertising campaigns, including targeting ads. All of this data is anonymous, meaning that we do not associate it with personally-identifiable information.
The Non-Personal Information We Collect
Information Security and Retention
The Echo Nest uses a variety of technologies and procedures to protect information from unauthorized access, use or disclosure. While we have taken commercially reasonable efforts to guard information, we cannot guarantee that it will not be disclosed or accessed by accidental circumstances or by the unauthorized acts of others.
Non-PII data collected by The Echo Nest for ad targeting purposes is generally retained indefinitely or for a shorter period as stipulated by the agreements we have with our customers.
You may choose to opt out from our partners directly through the Network Advertising Initiative's Consumer Opt-Out Program. Since the NAI Opt-Out Program is cookie-based, you may need to opt out again (and set a new "opt-out" cookie) if you do any of the following: delete your cookies, switch Internet browsers, change computers, or upgrade your web browser. Our partners that are online music services may have their own mechanisms for opting out from our anonymous data collection for use in our ad targeting services.
Personally Identifiable Information You Provide to Us through our Corporate Website
We only collect personally identifiable information when we are contacted directly by an individual through our web site and the individual provides that personally identifying information to us. That information may include name, email address or phone number or other information that the user may choose to provide.
We use this information to respond to these requests or inquiries. We do not provide this information to third parties.
We do not use this personal information for our online behavioral advertising services. Anyone who has provided personal contact information through The Echo Nest web site may send e-mail to email@example.com to update, delete, and/or correct their personal contact information. The Echo Nest will respond to such a request within thirty (30) days of the date the request is submitted.
Safe Harbor Compliance
The Echo Nest complies with the U.S.-EU Safe Harbor Framework and the U.S.-Swiss Safe Harbor Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries and Switzerland. The Echo Nest has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view our certification, please visit http://www.export.gov/safeharbor/
For complaints and disputes that cannot be resolved between The Echo Nest and the complainant, The Echo Nest has agreed to participate in the dispute resolution procedures of the panel established by the EU data protection authorities (DPAs) to resolve disputes pursuant to the Safe Harbor Privacy Principles, as well as to cooperate and comply with the Federal Data Protection and Information Commissioner of Switzerland. The panel may be contacted at firstname.lastname@example.org and individual EU DPAs may be contacted directly via the information provided at http://ec.europa.eu/justice/data-protection/bodies/authorities/eu/index_en.htm. The contact information for the Swiss FDPIC can be found at: http://www.edoeb.admin.ch/kontakt/index.html?lang=en.